My name is Rohan Gurram. Currently, I am a junior at Yale University. I am majoring in Economics. I am the founder of a consulting agency for startups called ColdStart.
Tell us about yourself?
I am originally from the Metro-Detroit area in Michigan. I currently am a junior at Yale University. As an economics major, I have also always been passionate about how businesses operate. I started forming companies when I was 17 years old. Since then, there have been many ups and downs. Regardless, with every startup that I founded, I learned valuable skills. My most recent company is called ColdStart. Using the experience I have gained, ColdStart offers consulting services to help guide startups through the initial phase of their business.
What makes your organization different than your competitors?
I would say the focus on helping startups in their initial phase of development. For select startups, if I believe the idea will change the world, I will work for free. Additionally, I will front all advertising and marketing costs, in exchange for a small piece of equity. By doing this, companies with small budgets can have access to consulting services.
How much potential market share can you achieve in the next 3 years?
I hope to be the leader in my specific market of college startup consulting. As I am currently a junior, I hope to achieve this by the end of my senior year.
What was the best book or series that you’ve ever read?
The best book series I have ever read would be the Lord of the Rings Trilogy. In my opinion, J.R.R Tolkien’s masterpiece has not been rivaled by any other work.
What are the best and worst purchases you’ve ever made?
The best purchase I have ever made would have to be the book Rich Dad Poor Dad. Although I don’t agree with the oversimplification of all the practices in the book, it definitely gave me several ideas that I have implemented in my own businesses. Worst purchases are probably designer clothing pieces that I have grown out of.
What takes up too much of your time?
Deciding what to do with the free time that I have. Eventually, I usually end up playing it safe by watching the latest episode of a show on Netflix.
What three pieces of advice would you give to college students/new startup business owners who want to become entrepreneurs?
- Don’t be discouraged if someone else has already tried to implement your idea. Be determined to be the best in your market.
- Maintain a clear vision and stick to it, many startups regretfully deviate from their original goal.
- Always ask for the help and make the most of the resources you have available to you
Who has impressed you most with what they’ve accomplished?
I would say, my father. By itself, traveling from South India to the United States is a great accomplishment. However, after reaching the US, he continued to set higher and higher goals for himself. I believe that his efforts inspired me to become a businessman I am today.
How people should connect with you?